After closing a Disney store on Fifth Avenue last year, Mickey Mouse is marching back to Times Square to occupy the space vacated by Virgin Records last April. But forget everything you've ever wanted to forget about Disney stores—since taking back control of its retail operation from Children's Place, whose subsidiary had run the chain, Disney has planned a major revamp. The company is promising a grand, interactive store with theme park attractions and children's exhibits, with a design emulating the Apple stores. (Apple CEO Steve Jobs has a hand in this because he sits on Disney's board.) The magic starts this fall, giving Reverend Billy plenty of time to prepare his counterattack.