Improv Everywhere's Rob Lathan recently walked the streets of Williamsburg in search of a little love—check out how the locals react to his request for a hug. Spoiler: at the one minute mark, a group of stoop-dwellers start hugging him, but when he asks for an ironic hug, and a post-ironic hug, one declares: "I'm into hugging you but I'm not into your condescension." Guessing that dude is probably pretty pissed he was duped into being in a video called "Hug-A-Hipster."